76. Harness the power of neuroscience for your marketing with Roger Dooley

Roger Dooley is a speaker and author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, the popular blog Neuromarketing, and Brainy Marketing at Forbes.

Dooley spent years in direct marketing as the co-founder of a successful catalog firm and also was director of corporate planning for a Fortune 1000 company. He has an engineering degree from Carnegie Mellon University and an MBA from the University of Tennessee.

In this episode, we chat about:

  • How to create images that grab your audience’s attention
  • Tips for copy that converts
  • What makes quality content
  • How to engineer your website better for converting visitors
  • Running more effective ad campaigns
  • And more

Find out more about Roger Dooley

On his website

Helping dentists have more patients, more profits and less stress.